Are you’re thinking of what can make your latest album popular? A long-standing trick to make your album go viral is by releasing a music video that’s embedded with everything you need to capture your audience’s attention.
However, creating a pitch-perfect music video in itself is an arduous task as you’ll have to carefully sort out numerous features that can make your video perfect enough for your target audience. In sorting out those features, there’ll be numerous additions, editing, and cuts. Thus, the music video creation process can best be described as a very complex process with multiple unpredictable outcomes.
And just like other complex creative processes, there are tips to getting the most desirable result possible. Here are some tips you’ll find helpful when creating a music video:
1. Have a list of interesting media elements
Depending on your video editing skills, you can add some interesting pop-ups, special effects, and royalty free music to achieve a more suitable visual for your music video.
Media elements like royalty-free music can help compliment the sounds of certain scenes and bring life to a narrative in a cheap yet most ideal way possible.However, if you opt for royalty-free music, then you should be wary of using music from platforms that list songs with shady legal backing. Making the mistake of using such songs may result in jail time or a hefty fine.
Only use a reputable platform that can guarantee you quality, royalty-free music with highly favorable policies and terms. An exemplary platform with top-notch royalty-free music and policies that are very favorable to artists and content creators is Artlist.
Here are some reasons why Artlist should be your go-to platform for Royalty free music:
- Song Quality: You’ve put much effort into creating an album that you consider to be better than Iya Terra’s ‘Ease & Grace’ album; it is only ideal that you also opt for royalty-free music of commensurate quality. With Artlist, you are guaranteed top-notch royalty-free music as the company’s Catalog Team dedicates countless hours into vetting the songs they add to their platform, and they do that with content creators like yourself in mind.
- One-off license: Artlist recognizes that you’re an upcoming artist, and you’ll probably have a restricting budget to work with; as such, they’ve ensured that a single subscription plan grants you access to whatever song you need from their platform.
- Seamless search process: If you’ve ever searched for royalty free music on the internet, you’ll agree that navigating through the library of sounds to find a fitting piece of music for your video is a nerve-wracking process. However, this wouldn’t have been the scenario if you had searched on Artlist. The platform is intuitively designed to make the search as painless and effective as possible. To achieve this, Artlist manually tagged each song, dividing the tags into four filter categories:
– Video Theme
– Genre
– Instrument
– Mood
- Great value for money: Artlist clearly states on its website that its primary aim is to help content creators find high-quality original music to supplement their videos for an affordable price without bothering about where and when they’re using it. Thus, the platform issues an encompassing permissive license that grants content creators unwavering access to its high-quality music catalog for just $16.60 a month.
2. Get close friends involved
The beauty of friendship is in the ability to be there for each other in moments of need. Now is the best time to reach out to your friends with the required skills and equipment that you need to create your music video. Even if your friends don’t possess the needed technical skills to shoot the video, they could be present to offer a helping hand to get things done.
3. Plan to work quickly
Since you’re getting people to help you for free, you need to respect their time. You might get them to happily help with your project for a few hours, but when the shoot drags longer than expected or if there’s a need for them to help out the next day, then they might feel that you’re trying to take advantage of them. Irrespective of how you plan to shoot your video, ensure the video shoot ends as quickly as possible—not more than 6 hours.
4. Use a single location and make it worthwhile
I am sure that you have an elegantly designed set at the back of your mind, probably a massively grandeur footage of Buckingham Palace. But you should come to terms with the fact that it’s not a feasible idea as you’re on a tight budget, andthat leaves you with limited resources to explore. Instead of focusing on your wild and unrealistic dreams, try to make production as straightforward as you can for the friend that’ll be helping you with the camera and other production teams. Come up with an interesting spot for your video, get all your production team members to that location, and brainstorm on interesting ideas to make your shoot worthwhile within the shortest timeframe possible.
For example, if you had chosen to use a location in your city, endeavor to bring your team together in the early afternoon. Use an hour to setup and shoot the first part of the video. Brainstorm on the first part you’ve shot and shoot a second part to compliment it. For the final part, shoot it in the dark, as that will give your video a more interesting visual feel.
Make inquiries on unique locations that seem out of bound: museums, monuments,etc., are a great place to start. You might be shocked to find out that access to these places is easily granted—it can’t hurt to try.
In Summary
The ultimate aim of every musician is to get tongues wagging about its latest musical release. However, this doesn’t happen by default, as music producers have to creatively formulate a strategy to help bring their dream of fame into reality. A very effective way to get that done is by releasing a music video with every feature necessary to captivate the audience, one of which is royalty-free music.